Get the Vital Business Smarts You Didn't Learn In Design School

I'm Alvalyn Lundgren. I teach creative solopreneurs how to build a thriving creative business.

AlvalynCreative_ID-2017-white

Design school helped you create an amazing portfolio.
But it didn't teach you how to create a thriving business.

Do you want to quit being an order-taker and accelerate your business into what you’ve always dreamed it could be?

Are you frustrated with low-end projects and the constant feast-or-famine cycle?

Are you ready to take the wheel and get serious with building a thriving, portfolio-based career?

Do you dream of quitting your soul-crushing day job that’s killing your creative spirit?

Are you ready to shift gears from thinking like a creative to thinking like the owner of a creative business?

COVID-19 Survival Resources for Creative Freelancers

Freelance Road Trip is the most practical, complete business training available for creative freelancers and solopreneurs.

My goal is to transform the landscape for independent creatives by helping them become more confident and profitable, through strategies and systems that make the freelance road smoother. Getting your business in shape helps you accelerate and can literally transform your life.

Freelance Road Trip is for every freelance creative who feels frustrated, stuck, or discouraged.

You can win at freelancing.

Start or grow the independent business of your dreams with our courses, community, coaching, and road map.

Freelance Road Trip is specially designed to jump start your creative career.

You know, most people aren’t happy with what they do for a living. They desire so much more from their careers than what they’re experiencing, but very few will ever do anything to change it.

Independence gives you the opportunity to get unstuck and leave complacency far behind, so you can step into what you were really meant to do as a creative.

Freelance Road Trip is specially designed for creative professionals.

I created Freelance Road Trip because I saw too many of my fellow freelancers frustrated,  ready to give up, and considering returning to a soul-crushing day job.

Building a business is the most creatively challenging thing you can do, but most creatives don’t “get” the business thing. They focus on being creative, and end up with frustrating clients relationships, leaving money on the table, and simply struggling to survive.

Freelance Road trip by Alvalyn Lundgren is device-responsive

get Valuable training:

  • Set up your business legally and in AB5 compliance
  • Manage goals, projects, client relationships, and time
  • Marketing, branding, and portfolio best practices
  • Pricing, negotiation, contracts, client on boarding
  • Copyright, Creative Commons
  • Work – Life integration
  • and more!

You can avoid common freelance problems like these:

"I completed the project and invoiced the client three months ago and they still haven't paid me."
Get it in writing
LESSON 2.4
"My client thinks I'm charging too much."
NAME YOUR PRICE
LESSON 2.1
"I'm not getting the kind of work I want to do."
FIND YOUR FOCUS
LESSON 1.1
"I'm doing this job for next to nothing and it's gotten a lot more complicated than I expected. I'm worried I'm spending too much time and they keep changing their mind about what they want. "
ESTABLISH YOUR VALUES
LESSON 1.4
"I just found out that my photo's been stolen and someone's selling it online like it's theirs. What do I do?"
KNOW YOUR RIGHTS
LESSON 2.3

What do Freelance Road Trip members get?

Freelance Road Trip is a complete business road map that guides you step-by-step through the process of launching or tuning up your business so you can thrive and prosper from your creative work.

The core series consists of 12 bite-sized trainings covering purpose, mission, business structure, legal and tax aspects, copyright, contracts, marketing, account management, planning, pricing, and getting paid.

Topical Jump Start trainings dive deeper into specific topics to help you craft systems and design strategies for success. New jump starts are added regularly.

I’ve also included full access to my long haul courses on professional portfolio development and branding. 

Whether you’re looking to jump into full-time freelancing or pursue part-time gigs, Freelance Road Trip helps you build the foundation for your success.

Each training includes a worksheet and action items you can implement right away.

You also get access to our private Facebook community. Share ideas. Ask questions. Get answers. Encourage and be encouraged. Form a network of fellow freelancing creatives.

JOIN Freelance Road Trip TODAY!

Join now to stop spinning your freelance wheels! Get core trainings, worksheets and guides, Jump-Start mini-trainings, monthly Tune-Up group coaching sessions, and access to our online community! Join as a  REGULAR MEMBER or PREMIUM MEMBER today!

When you join as a Regular or Premium member, you'll learn how to

  • Discover your WHY
  • Write a mission statement
  • Write a business plan
  • Set up your business legally and avoid misclassification under AB5
  • Price your services
  • When you join as a regular member, you’’ll learn exactly how to
  • Create and follow a spending plan
  • Create a marketing plan
  • Manage your time effectively so you can work on the essential stuff
  • Use your copyright to protect your work
  • Write a contract and related docs specifically for how you work
  • Create a project proposal template
  • Streamline your workflow
  • Create a marketing-smart portfolio
  • Identify and attract your perfect clients
  • and so much more...

"Freelance Road Trip is a game-changer."

“I had clients who just didn’t respect me. Things always started out well but blew up halfway through a project or when I sent my invoice. I was spending more time fixing problems than doing the work. I was losing money. 

“Through Freelance Road Trip  I learned what I was doing wrong and fixed my problems. I now know how to qualify my clients. Things are a lot easier, I’m making better money, and I’m enjoying my work a lot more. This was a game-changer. Alvalyn changed my thinking.” — Tony R., Los Angeles, CA

My mission is simple… To help you thrive as an independent creative.

I’m a freelancer just like you, and I speak from years of experience.

I’ve dealt with the very same common problems freelancers deal with: non-payment, scope creep, the proverbial feast-or-famine cycle…

It took some time, but I figured out I needed more than just creative skills to thrive. I needed business skills. But they don’t teach those in design school. There’s a skill gap between building a creative portfolio and building a creative business. 

That’s why I created the goals to help other freelancers shift gears, master the art and craft of business, so they can thrive in a career and lifestyle they love.

I’ve pulled together everything I know into a one-of-a-kind, proven road map to help you fine-tune your freelance career, make a living creating meaningful work, and fulfill your life mission.

Here's what's under the hood in Freelance Road Trip

TRAININGS AND COURSES

Starting with your driving motivators, unique approach, and specific goals, you’re guided through the steps to build or shore up your business foundation. You’ll build the sure foundation you need to grow and thrive, attract your best clients, and value your work. 

Over 

  • Core Training
  • Jump Start Trainings
  • Long Haul Courses

COMMUNITY

Join for the training, stay for the community. 

Freelancing can be isolating. But when you’re part of a supportive, online community of like-minded people, you can connect, share advice, get questions answered, and stay focused and motivated more easily.

  • Draw upon collective knowledge
  • Trouble-shoot
  • Get feedback from your peers
  • Form valuable connections

COACHING

Premium members participate in monthly live group coaching sessions. Pop by during any of our open sessions and talk to us directly about what you’re working on, or where you’re stuck.

Premium members also receive exclusive rates on individual coaching sessions, and the opportunity to be featured on the Freelance Road Trip podcast or YouTube channel.

  • Monthly group coaching
  • Special rates on individual coaching
  • Opportunity for podcast feature
  • Opportunity for video feature

Choose your perfect membership option

SUSTAINING

Rules of the Road monthly e-zine

$5.00

PER MONTH

REGULAR

Rules of the Road monthly e-zine

Core Trainings

Jump Start Trainings

Long Haul Courses

Member Community

$27.00

PER MONTH

PREMIUM

Rules of the Road monthly e-zine

Core Trainings

Jump Start Trainings

Long Haul Courses

Member Community

Tune Ups monthly group coaching

Pit Stop individual consultation discount

$57.00

PER MONTH

"Freelance Road Trip has taken away my fear and confusion."

“The Freelance Road Trip training Alvalyn has created is absolutely outstanding. It has provided me with a wealth of knowledge essential in running my design business as an independent creative. She has created a virtual classroom combining videos, worksheets and a member forum. This training has taken away my fear and confusion on the business end and has been a true road map for me, one that I will be using throughout my career. I highly recommend Alvalyn’s Freelance Road Trip program to anyone wanting to become an independent creative…or is one but needs assistance as I did. Thank you so much Alvalyn!” — Nadja F., North Carolina

Actionable Insights In Your Inbox

Just here looking for free stuff? We’ve got it. Sign up for bi-weekly tips and need-to-know industry updates sent to your inbox. You’ll also get the popular 3-Tier Marketing Guide, a free cheat sheet to help you plan your self-promotion.

FREQUENTLY ASKED QUESTIONS

Freelance Road Trip is the most practical, complete business training available for creative freelancers. Unlike  other programs, we don’t focus on one or two aspects of your freelance business. We move step-by-step through the process of setting you up for business success, protecting your work and marketing your brand.  We cover the three main areas where freelancers hit roadblocks and potholes in earning income from their creative work: clients, money, structure, and marketing.

That’s great! Just start with Core Training 1.1 and follow numerically from there.

Absolutely, we can help. Many  success stories are from people who’s businesses were already generating income, but they needed help getting past a problem or to the next level.

Freelance Road Trip helps you craft a successful business, but we cannot guarantee you will be successful, earn a certain level of income, or work with the best clients.

You’ll learn how to structure your business, ways to promote your work, and resources for protecting your work. What you do with that is up to you.

Freelance Road Trip is self-paced and self-directed. You decide how my time you’ll spend working on you freelance business.

Frankly, I’m tired of listening to stories and complaints of freelancers getting into trouble because they don’t know how not to. 

Even mid-career creative pros don’t always know what they’re doing. They encounter the same problems over and over again, and don’t have a good way of fixing it.

Art schools focus on your portfolio and help you get a job, but don’t teach you how to build your brand or get a business off the ground.

There’s a knowledge gap.

Frankly, out of sheer frustration, I took my own experiences and how I crafted my business and laid it out for you to follow. 

My aim with Freelance Road Trip is to help my fellow indy creatives thrive simply by giving them what they need and training them to use it.

The freelance life is a journey from one destination to another. It’s like a road trip.

You map out your route in advance and get on the road. You stop at scenic overlooks and points of interest along the way. Sometimes you encounter detours and potholes. But you’re always moving forward toward your ultimate destination.

Freelance Road Trip is designed specifically for visual communicators: designers, artists, illustrators and photographers in mind.

But most of the content is useful for writers and other types of creative entrepreneurs.

You can cancel your membership at any time. Since you have immediate access to your membership content upon joining, we do not issue refunds for past monthly payments.

Got more questions? ASK

Choose Your Perfect Membership Option

SUSTAINING

Rules of the Road monthly e-zine

$5.00

PER MONTH

REGULAR

Rules of the Road monthly e-zine

Core Trainings

Jump Start Trainings

Long Haul Courses

Member Community

$27.00

PER MONTH

PREMIUM

Rules of the Road monthly e-zine

Core Trainings

Jump Start Trainings

Long Haul Courses

Member Community

Tune Ups monthly group coaching

Pit Stop individual consultation discount

$57.00

PER MONTH

Freelance Road Trip Podcast with Alvalyn Lundgren