020 Are You Idling Or Accelerating?
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DOWNLOAD Four principles of building momentum. Nothing’s accomplished by taking the easy road. We don’t get anywhere simply by deciding. We become ready by taking
019 Word Of Mouth Marketing Is Bad For Business
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DOWNLOAD Don’t make client referrals your main marketing method. Do this instead. Focus on the marketing activities you can control. In Episode 19 I share
018 Stop Believing These Limiting Lies
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We hold ourselves back creatively and in business because of how we think. Success comes from mindset. Each of us has what it takes to
A Vocabulary Lesson For Your Freelance Business
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Ten words you need to know to run your business and help your clients prosper. In this episode we’re talking about using the language of
What Business Owners Do That Most Freelancers Don’t (but should)
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How a conversation about pricing turned into a conversation about ownership. Getting paid what a project is worth is challenging. This is especially true if
The Golden Rule of Freelancing
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We teach our clients how we want them to treat us. If you’re struggling with clients who don’t respect your work or your value to
What California’s AB 5 Means for Your Freelance Business
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Changes to employment law change the landscape for independent contractors in California Assembly Bill 5 (AB 5) is an expansion of California law making it
The CASE Act, and Why You Should Avoid Spec Work
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The Copyright Alternative in Small-claims Enforcement Act — The CASE Act (HR 2426) — passed in the House on October 22, 2019, and moves on
The Designer and the Relief Pitcher
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How to handle two situations freelancers commonly find themselves in: When friends or family ask for favors, and when clients pile on more work. LISTEN
How To Go From a $25/hour Freelancer To a $100/hour Freelancer
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Five ways to become more valuable to your clients and charge more for your work. I share 5 principles you can implement starting now to help
The Designer and the Relief Pitcher
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In baseball, when the team manager calls in a relief pitcher, he’s hoping to save the game and walk away with a win. When a
How To Get Clients To Pay You
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One huge factor in the freelance experience is the problem client who does not pay for what they order. Even with a contracted relationship in place,
10 Ways To Keep Good Clients
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You’ll spend far more time and money marketing to new clients than to maintaining your existing relationships. Here are 10 strategies for client retention.
5 Stages of Client Loyalty
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When making buying decisions, and in deciding who we work with, we pass through these five stages from “Who are you and what do you
Are You Making These Contract Mistakes?
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Many problems freelancers experience when working with clients are due to contract mistakes. Tighten up your contracts and you’ll fix those problems. In this episode
Some Questions Really Are Stupid, Plus Essentials for an Effective Portfolio
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LISTEN SUMMARY The questions you ask position you either as the creative lead or a project assistant. When working with clients, listen carefully and ask the right
Practices, Principles, Passion, and Profit
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How do you know if you’ll succeed as a freelancer? I’ll give you the same answer my instructors gave me: “You don’t know.” No one
Do You Want Fries With That?
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Play Episode Show Summary When should you pursue being creative in your own right versus being an order taker and just doing what the client
Change Your Mindset
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Play Episode Show Summary The purpose of establishing a business should is not to follow your passion. It should be to serve people, make money
Alvalyn Lundgren
Hi! I'm Alvalyn. I'm the founder of Freelance Road Trip and host of the Freelance Road Trip podcast. I'm a designer, illustrator and educator. I send out a free newsletter of tips and tools to help creative freelancers build lasting, fulfilling businesses.
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