Promotion, position, portfolio, and prospects
How will clients find you? If you want to work with a certain type of client, you’ll need to define who they are and why you matter to them. You need a marketing plan, and an effective marketing hub that communicates What, Who, and How. I present 3 key strategic questions dealing with promotion, positioning, portfolio, and prospecting that you need to answer to attract your ideal clients. Why is right now the time to design or revise your marketing plan.? Because new opportunities are waiting for you.