Communication is the foundation of every relationship. In business you want to communicate the right way for the right reasons. Keeping everything in writing is preferred, but sometimes a phone call serves the relationship better.
To stay in business freelancers need clients, and we’re commonly asking where to find more clients. The obvious freelance platforms and talent agencies aren’t always the best choice for a variety of reason, and they shouldn’t be your only choice. In the episode I present the case for making client prospecting a regular part of your marketing activities, and offer ways to diversify your prospecting through relationship building.
How and why we freelance creatives need to manage expectations.
How to navigate the Problem Client Ever have a client relationship turn sideways or go south? If you’ve been freelancing awhile you’ve likely experienced when
Balancing business and friendship. Friends and family should not be in your “ideal client” description. Why? Because all sorts of unexpected things happen that can
Listening belongs at the start and and all the way through a creative project. Step up your listening skills. You can win better clients and
Wisdom from a seasoned freelancer about working with clients There are good and poor approaches. In this episode I answer questions from freelancers, both of
Hard truths about setting your prices, establishing your value, and anchoring. If you’re a freelance creative who’s in it to make a living and especially
DOWNLOAD EPISODE 43 Strategies to level up your value proposition and attract high value clients. To attract better clients, promote yourself as a high-value creative
DOWNLOAD EPISODE 37 Troubleshooting real-life freelance conundrums. What do you do when a client does a charge back? Should you discount during a crisis? How
DOWNLOAD EPISODE 33 Pro tips for creating a portfolio that will help you get clients and land projects Use your work to get better work.
You’ll spend far more time and money marketing to new clients than to maintaining your existing relationships. Here are 10 strategies for client retention.
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