100. Helping You Navigate A Changing Landscape
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The landscape is changing for freelancers. How do we navigate successfully? I share an update about the ABC Test that’s in California’s AB5 law and
96. What We Have Here Is A Failure To Communicate
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Communication is the responsibility of the freelancer and the client.
96. The Designer, the Infographic, and the Unhappy Client
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How and why we freelance creatives need to manage expectations.
Why Strategy Trumps Tactics
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Freelance creatives utilize both tactics and strategy to drive their businesses forward. Independent creatives are known to seek out quick-win tips and tactics to fix
A Mindset Reset: Artist To Owner
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Reasons why we choose independence instead of employment, and how to start. How do you start freelancing? A Gallup–Upwork poll discovered there are around 57M
Use Creative Briefs To Build Trust
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Are you using a creative brief in your project development process? The creative brief helps your clients trust you better for a variety of reasons. In this episode I share what a brief is and how your client relationships and freelance business can benefit by using them.
Cultivating Limitless Success
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Succeeding as a freelance creative begins with how you think. How you think affects how well you do creatively and business-wise. What you think either hinders or promotes. We all struggle with limiting beliefs and negative thinking, but we don’t have to embrace them. In this episode I share for your consideration a mindset shift through the analogy of gardening and farming. This may make a difference for you if you’re struggling as a freelance creative.
Budgeting Smarts for Freelance Creatives
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How to budget on a feast-or-famine income Money is a necessary tool in business and life, and freelancers can embrace the budgeting process creatively. Budgeting
Contracts, Spec Work and the Friends & Family Plan
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Q&A Session on various topics for freelancers Neither speculative nor pro bono work generate income for you. With each, you’re working for free. In this episode
For Better Results Add Pliability To Your Planning
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Anticipate and plan ahead to respond well in any circumstance. Things don’t always go the way you planned, especially when it’s more than just you
Are You Idling? Or Accelerating?
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Kick procrastination to the curb by taking action and moving forward. To realize success as an independent creative, we need to move forward consistently, even
Pricing Tip: When Should You Name Your Price?
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Negotiating price with low-budget and high-budget clients. Neither speculative nor pro bono work generate income for you. With each, you’re working for free. In this episode
3 Questions To Ask In Your Marketing Reset
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Promotion, position, portfolio, and prospects How will clients find you? If you want to work with a certain type of client, you’ll need to define
10 Items On My Don’t-Do-It List
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DOWNLOAD EPISODE 38 In business and life, what we decide not to do is as important as what we decide to do. Managing time and
Of Discounts, Charge Backs, and Junk Drawer Design
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DOWNLOAD EPISODE 37 Troubleshooting real-life freelance conundrums. What do you do when a client does a charge back? Should you discount during a crisis? How
7 Things You Must Do To Start Your Freelance Business
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DOWNLOAD EPISODE 35 These crucial steps can turn your gig work into a legitimate business. In addition to your business plan, marketing, website, social media
How To Build a Better Portfolio
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DOWNLOAD EPISODE 33 Pro tips for creating a portfolio that will help you get clients and land projects Use your work to get better work.
020 Are You Idling Or Accelerating?
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DOWNLOAD Four principles of building momentum. Nothing’s accomplished by taking the easy road. We don’t get anywhere simply by deciding. We become ready by taking
018 Stop Believing These Limiting Lies
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We hold ourselves back creatively and in business because of how we think. Success comes from mindset. Each of us has what it takes to
What Business Owners Do That Most Freelancers Don’t (but should)
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How a conversation about pricing turned into a conversation about ownership. Getting paid what a project is worth is challenging. This is especially true if
The CASE Act, and Why You Should Avoid Spec Work
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The Copyright Alternative in Small-claims Enforcement Act — The CASE Act (HR 2426) — passed in the House on October 22, 2019, and moves on
The Designer and the Relief Pitcher
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How to handle two situations freelancers commonly find themselves in: When friends or family ask for favors, and when clients pile on more work. LISTEN
Alvalyn Lundgren
Hi! I'm Alvalyn. I'm the founder of Freelance Road Trip and host of the Freelance Road Trip podcast. I'm a designer, illustrator and educator. I send out a free newsletter of tips and tools to help creative freelancers build lasting, fulfilling businesses.
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